Thursday, March 15, 2018

Rainmaking Strategies for Accountants: How to Grow Your Practice

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Rainmaking Strategies for Accountants: How to Grow Your Practice
March
 
28
3 pm - 4:30 pm ET
Presenter: Ed Robinson, CEO of Robinson Performance Group
Credits: CPE (Credit Details)
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Course Description
 
Are your sales and marketing strategies driving revenue and creating a positive client relationship? In this practical webinar, you will learn the skills to design a structured process for developing long-term, mutually beneficial client relationships, along with strategies for becoming Business Developers within your accounting organi­zations. You will learn dynamic selling strategies with a marketing model that creates a machine for effective and proactive growth, regardless of economic conditions. You will walk away with over a dozen skills, processes, and tools to grow your practice and increase sales. Upon successful completion of this course, you will be able to:
  • Describe qualities of a Business Developer
  • Improve Client/Business Development process by implementing rainmaking formulas
  • Design and discover your marketing mix for continuous business flow
  • Establish goals and action plans to implement marketing and selling strategies
  • Utilize selling processes for stronger relationships and increased closing percentages
  • Build "rainmaker confidence"
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The Presenter
About The Presenter
 
Ed Robinson has been a business growth advisor, leadership and sales expert helping professional service organizations for over 30 years, within multiple industries and in more than 30 countries. A professed "recovering CPA" and CEO of Robinson Performance Group, his company provides business growth strategies and leadership skills to organizations worldwide, "transforming professionals to Leaders and Leaders to Rainmakers." Ed has authored several books and created a sales and marketing system with a proven track record for closing more business. Ed has worked with UniGroup Inc., Deloitte, KPMG, Wells Fargo, American Airlines, Blue Cross/Blue Shield, HUD, Institute of Internal Auditors, MISTI, FEI, MetLife, Merrill Lunch, Zurich Financial, Clear Channel, Time Warner, the US Postal Service, Deloitte, Environmental Protection Agency and NCR Corporation.
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Upcoming Webinars
Implementing the New Lease Accounting Standards
March 19 at 1 pm ET
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The Tax Cuts and Jobs Act of 2017: What Tax and Wealth Management Professionals Need to Know
March 20 at 1 pm ET
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Streamlining QuickBooks and Excel Reports
March 22 at 1 pm ET
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